Blog

YOUR INTENTION MATTERS

Posted by Paul Madott in Blog

I was reminded recently of something that my mentor David Hibbard (Co-Author of SOAR Selling) shared during the 2007-08 Subprime Mortgage Crisis. Different crisis today of course, however the same applies when it comes to mindset. What we know for sure is that the world is...

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The Use of Symbols & Icons

Posted by Paul Madott in Blog

Your LinkedIn profile should speak for you in your absence. Spending the time to make sure that your profile is an accurate reflection of you as a business professional is critical.  Differentiating yourself when engaging with your network is just as critical – and that is where...

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Research-Based Selling

Posted by Paul Madott in Blog

When I facilitate my training sessions, in particular SOAR Selling, the topic of research always comes up.  Is it necessary when prospecting for new business? How much time do I spend conducting research? When do I mention my research when speaking with the Decision Maker? Once you...

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What is the purpose of a LinkedIn Post?

Posted by Paul Madott in Blog

Self Promotion is the answer (for the most part). A recent sale, job promotion, new product offering, a work anniversary, consultant promoting a speaking engagement, book launch or highlighting a cause/org that is important to them. Even this post falls into the self promotion category on...

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